Cold Contacting for Internships

A few weeks ago, I mustered up the courage to email a Scripps alumna I knew was involved in the ad industry about getting more information about the internship process and to see if she had any helpful information for me. She was great to talk to and gave me so much information! Through the experience I learned several things:

The first, use CP&R, parents, or friends to find someone in the industry you’re interested in. You can even ask for speakers’ contact information! Get their email, offer your available times, and send the email on its way.

In addition to this, don’t be afraid to reach out to people you might not know personally and ask for information (especially our Scripps alums)! Many of these people have a wealth of knowledge they would love to share. The alum I talked to was so kind and had planned out a mini-lesson about different divisions, the application process, and companies to look into. Not everyone is willing to talk, but most want to or will direct you to someone who can answer your questions more accurately.

The third point I didn’t consider until it came time to write the email was to know what you don’t know. In your intro email point out what areas you have knowledge in, what information you need more on (departments, application timing, hard skills that would be helpful), and any basic background info on yourself. This helps the contact tailor your upcoming call or answer any questions directly via email.

I hope these thoughts help you network more effectively and get all the information you need!

Leave a Reply

Your email address will not be published. Required fields are marked *